Studies have found that the average human attention span has dropped to approximately 8 seconds, that’s just one second less than a goldfish. What does this mean for your social media content?
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The rise of the goldfish-like attention span
13 Billion connected devices by 2020: How will the internet of things affect digital marketing?
Marketers are preparing for the Internet of Things . An increase of connected platforms means more data & more consumer insights. In return, customers will see more personalised consumer experiences.