Natural Paint Co


Ambitious, youthful, revolutionary… Those are just a few words we’d use to describe Natural Paint Co. and its founders, Grace and James.

Their mission is to take over the paint industry in NZ and change customers' behaviour from shopping for petroleum-based products to those that are clean and natural. As leaders in the digital marketing space, they needed our help to get the word out about their brilliant product, quickly and effectively.

Key results

All in all, we’ve had exceptional results and are so proud to have supported such an inspiring company in its key growth period.


increase in traffic in the two years we’ve worked with them


increase in revenue in the two years we’ve worked with them

Multi-channel approach

To increase both product sales and awareness at the same time, we required a multi-pronged strategy. Our offering included:

  • Google Search advertising
  • Programmatic advertising
  • Facebook and Instagram advertising
  • Email marketing
  • SEO
  • Marketing strategies
Multi-channel approach

“These guys KNOW their stuff!! Exceptional company to work with. We had previously been burnt by other marketing companies, so were nervous about finding a new company that would actually deliver on what they promised. 

Mint has blown our expectations away and we are growing faster than ever, thanks to their hard work and experienced team. They always go above and beyond to achieve fantastic results. 

Still not convinced? Have a 15 min consult with them to see how they can grow your business.... you will not be disappointed! Thank you Molly, James and the Mint team - From a very happy client!”

- James Mount, Co-Founder of Natural Paint Co


Real growth

Over the years we've been working with Natural Paint Co, we've increased the number of people searching for them on Google month on month. Ultimately, this means we have played an important role in growing awareness of their brand in NZ.

Now, Natural Paint Co is in the prime of their businesses’ lifespan - they've just grown their team, grown their premises and completed crowdfunding to maintain this awesome growth.

Inside Minds

Ready to hear from the trailblazers themselves? Check out our Inside Minds piece with Grace and James, where we talk about how two young entrepreneurs raised 1.4 million in capital and took on New Zealand’s biggest paint brands to make Kiwi homes healthier.

Inside Minds

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